Privacy Policy | Great Lakes Leveling

Last Updated: February 5, 2026

This Privacy Policy describes Our policies and procedures on the collection, use, and disclosure of Your information when You use the Service and explains Your privacy rights and how the law protects You.

We use Your Personal Data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.

Interpretation and Definitions
Interpretation

The words with the initial letter capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or plural.

Definitions

For the purposes of this Privacy Policy:

Company (referred to as “We,” “Us,” or “Our”) refers to Great Lakes Leveling LLC, 7285 South State Rd. Goodrich MI 48438
Service refers to the Website and/or web based applications used by GLL.
Website refers to Great Lakes Leveling, accessible from: https://www.greatlakesleveling.com/
Personal Data is any information that relates to an identified or identifiable individual.
Usage Data refers to data collected automatically through use of the Service.
Service Provider means any third party that processes data on behalf of the Company.
You means the individual accessing or using the Service.

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

While using Our Service, We may ask You to provide personally identifiable information, including but not limited to:

First and last name
Email address
Phone number
Address, City, State, ZIP code
Project or service request information
Payment information (if applicable)

Usage Data

Usage Data is collected automatically and may include:

IP address
Browser type and version
Pages visited
Time and date of visit
Device identifiers
Mobile operating system information

Text Messaging and SMS Communications

If You provide Your phone number, You may receive text messages from Great Lakes Leveling for purposes such as:

Appointment confirmations and reminders
Service updates
Estimate follow-ups
Customer support communication

We use Twilio as a third-party communications provider to deliver SMS messages.

Consent

By providing Your phone number, You consent to receive SMS communications from Us. Message frequency may vary.

Opt-Out

You may opt out at any time by replying STOP to any text message.
For help, reply HELP or contact us directly.

Message & Data Rates

Message and data rates may apply depending on Your mobile carrier.

We do not sell or share Your phone number with third parties for marketing purposes.

Tracking Technologies and Cookies

We use Cookies and similar tracking technologies to monitor activity on Our Service and improve performance.

Cookies may be used for:

Website functionality
Analytics and performance tracking
Advertising and remarketing

You may disable Cookies through your browser settings.

Use of Your Personal Data

The Company may use Personal Data for the following purposes:

To provide and maintain our Service
To respond to inquiries and service requests
To contact You by email, phone call, or SMS
To provide appointment and service updates
To improve our website, marketing, and customer experience
To comply with legal obligations

Sharing of Your Personal Data

We do not sell Your Personal Data. However, We may share information in the following situations:

With Service Providers

We may share Personal Data with trusted vendors who help operate our business, including:

Twilio (SMS and communications delivery)
Zapier (workflow automation between software platforms)
Seamless.AI (business contact and lead enrichment services)
Analytics and advertising providers (such as Google or Meta)

These providers are only permitted to use Personal Data as necessary to perform services for Us.

For Business Transfers

If the Company is involved in a merger, acquisition, or asset sale, Personal Data may be transferred.

With Your Consent

We may disclose Your Personal Data for any other purpose with Your consent.

Use of Artificial Intelligence and Automated Tools

Great Lakes Leveling may use automated technologies, including artificial intelligence (“AI”) tools, to assist with internal business operations such as:

Organizing customer inquiries
Improving communication efficiency
Supporting scheduling and workflow automation
Assisting with marketing and service improvements

We may use tools such as ChatGPT and other AI-enabled platforms to help process limited information (such as service request details or communication content).

AI tools are used only to support business operations and are not used to make legally significant decisions about individuals.

We do not sell Personal Data to AI providers.

Retention of Your Personal Data

We will retain Your Personal Data only as long as necessary for the purposes outlined in this Privacy Policy, including legal compliance, dispute resolution, and business operations.

Transfer of Your Personal Data

Your information may be processed in locations outside Your state or jurisdiction. By using the Service, You consent to such transfers, subject to appropriate security measures.

Security of Your Personal Data

We use commercially reasonable safeguards to protect Your Personal Data. However, no online system can be guaranteed 100% secure.

Children's Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect Personal Data from children.

Links to Other Websites

Our Service may contain links to third-party sites. We are not responsible for the privacy practices of those external websites.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date.

If you have any questions about this Privacy Policy, You can contact us:

Great Lakes Leveling LLC
Email: info@greatlakesleveling.com

Website: https://www.greatlakesleveling.com/